Toboggan. Inc

HONDA CLARITYのTVCM。エコカーがオンロードを颯爽と駆け抜ける風景を一枚絵のように描写するため、スチールフォトグラファーであるParker FitzgeraldをDPに起用。監督は牧鉄馬。撮影は早朝のサンフランシスコ・オークランド・ベイブリッジを封鎖して行われた。Monster approached Toboggan for production services for this simple yet elegant Honda Clarity commercial. Honda’s vision of the future was for the city and the car to exist in harmony. In order to capture this idea, the car needed to be driven into a picturesque cityscape in one single shot to complete the picture. When selecting a director of photography, Director Tetsuma Maki strongly felt a photographer would be best suited to capture this idea, and Portland based photographer Parker Fitzgerald was brought on board. Filming was done early in the morning at Oakland Bay Bridge, coordinating with CHP and a helicopter.made with Lay Theme